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Offshore outsourcing can be especially beneficial for tasks requiring close collaboration, real-time responsiveness, or local market knowledge. In 2011, Google had over 1,000 reps from 60 different countries, handling a staggering 10,000 calls per week. Take their AdWords customer service, for example.
Increased Efficiency and Productivity Offshore outsourcing providers often have well-established processes and technologies to streamlineoperations. Google started offshoring in 2011 when it sent 1,000 customer support jobs for its AdWords product to contact centers worldwide. In 2016, it also outsourced some IT tasks.
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