CPGs Need to Rewrite Their Growth Playbooks in 2024
The Global Small Business Blog
APRIL 12, 2024
We [Bain] conclude by looking ahead to the most pressing issues that will shape CPGs’ strategic agendas in 2024 and beyond. The consumer products sector has enjoyed another year of tremendous growth, but there are telling signs that CPGs need to rewrite their growth playbooks in 2024.
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