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Embracing Strategic Business Outcomes in Digital CX: A New Benchmark for Success in CXM Service Delivery | Blog

Everest Group

In the Banking, Financial Services, and Insurance (BFSI) sector, a targeted metric could be reducing forbearance negotiations or improving loan collection efficiency. Conversely, increasing the volume of orders across channels might be essential for optimizing strategies for a retail or Consumer Packaged Goods (CPG) enterprise.

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Unlocking financial benefits through data monetization

IBM Services

Data products are assets developed from a company’s internal data sources or by combining internal and public data, augmented with AI to extract unique insights that help drive business decisions. Managed as products, these data assets come with defined service contracts, repeatable delivery methods and a clear value proposition.