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Energy providers must be responsive to a paradigm where the majority of consumers are omnisumers: aware of their personal energy footprint and taking active action to manage it within a dynamic, diverse ecosystem. In the 2030’s blockchain-enabled, highly fragmented marketplace it’s not enough to simply sell new units of energy.
Whether people are interacting with an airline, quick-service restaurant, or energyutility, they expect a more relevant, responsive, and personalized experience. Consider a utility company, responsible for managing crucial resources for thousands or even millions of customers, looking towards a winter storm or heatwave.
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