Finding Trusted Talent In New Countries
The Global Small Business Blog
AUGUST 15, 2023
©iStock/traviswolfe One of the most difficult parts of international expansion, is finding trusted talent in the new countries. Initially, Mexico City-based Grupo Shogua , which operates food and beverage, retail, and convenience stores in airports, considered hiring and training remotely to start expanding beyond Mexico City, but Nasser quickly realized it would be impossible to get new employees to understand their culture, mission, and vision without being there in person.
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